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BURBERRY, Dignitary Personality and Enjoying Life

November 3rd, 2010 at 06:48 am

In 1891, Burberry opened a store in London Haymarket which is the first one in the capital of Britain. 4 Things You Must Know About ugg classic cardy And now it is still the company headquarters of Burberry. With traditional, refined design style and production, Burberry was granted "Royal Warrant" badge by Queen Elizabeth in 1955. Today, the classic Burberry plaid, unique function of cloth and elegant tailoring has become synonym of British style.How I Use Evernote to Organize Everything (25)
Thomas Burberry, the founder of Burberry opened a tailor's shop in the Basingstoke of Hampshire of the United Kingdom in 1856 AD. He developed a kind of twill fabric – Gabardine which has been widely used by the British pilots and the military soon for its durable and practical characteristics in 1879.
In 1901, Burberry designed the pattern of first trench coat, and the First World War broke out, trench coat of Burberry is designated as the senior British army uniforms. In order to coordinate with military use, the design also revised to double-breasted, shoulder covers, backside has warm thick slices, and in waist attached D-type metal ring for putting ammunition, knife and so on. This practical dust coat is just the well known Trench Coat. Until today, if you want to look up [windbreaker" in British Oxford Dictionary, you will find that [Burberry" has become a synonym for windbreaker, with extraordinary meaning.
Another classic thing of Burberry is its check which is composed of beige, red, black and white lines. The check pattern which ued inside the coat before made its debut in 1924. And it was elegant Till today, Burberry's clothes and ornements can be called two classics the same as Trench Coat.
At the end of 1990s, there appeared many new brands in fashion world. Burberry has to break through under this circumstance. The CEO of current brand, Rose Marie Bravo, has joined in Burberry in 1997, and successively invited Roberto Menichetti and Christopher Bailey to hold the post of design director. In the rest time of embracing the philosophy of previous people, through unique designs and thinking, they re-interpret the new dynamic philosophy of Burberry's. Besides, famous photographer Mario Testino was dedicated himself in the fashion advertisement of Burberry. Meanwhile, thanks to the joining of super models Stella Tennant and Kate Moss, Burberry has obtained wide reputation.
Except traditional fashion, in order to suit the diversification society, Burberry extended its products to other areas. He put classical elements into it and publiced related products which made traditional English honourable individuality and life taste go on to extend into it and got a brand new life.

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